Let’s Work Together | Start a Collaboration with BTA

Nice to meet you. Despite what you may think, we don't want to sell art, but trying to make it.

Basketball Training Academy

A true Coaching Story. Training Mind and Game.

Italiano

English

Partnership

BTA for the future, The first start-up in the world of international basketball. BTA for the Future was created to invest resources - managerial, financial, and time-based - toward a shared goal: guiding every athlete or sports organization to reach their highest potential.

A progressive and balanced path.
We work with both individual players and organizations seeking a reset, offering a personalized and adaptable plan. Our mission is to support and revive a sports world in decline, starting from real needs and long-term vision.

Results over promises.
We know that every improvement plan requires tailor-made solutions. That’s why our fee is tied to ethics and outcomes - we only receive compensation if the agreed goals are achieved. A clear, honest approach that puts integrity first.

A new mindset.
Now is the time to embrace dynamic strategies, even uncomfortable ones, capable of re-centering the athlete as a person. The athlete must become a true protagonist - not just for themselves, but for the community, the organization, and the greater purpose of sport.

Prosperity, not just wealth.
An individual’s prosperity holds real value. But wealth alone does not ensure prosperity.True prosperity includes deeper dimensions: psychological balance, physical health, and emotional wellbeing. Without these, wealth remains limited - tied only to material possessions or superficial power.

Operational Proposals - 'BTA for the Future' Program
Below are some of our structured proposals, available only upon athlete or partner selection:

1. Individual Athletes
We offer a personalized, high-level training program - technical, physical, and mental—aimed at preparing athletes for professional play in Italy's Serie B, A2, or A1 leagues.

Fee: €10,000 per year

Duration: 1 year (extendable to 2 years if BTA deems it necessary; duration must be agreed upon from the start) Payment: only upon achievement of the agreed objective. If the goal is not met, no payment will be required. Payment structure: if the goal is achieved, the total amount will be split over 3 years and deducted annually from the athlete’s salary, as agreed with the interested club.

Special conditions:

If the athlete owns their player rights and transfers them to BTA, the annual fee is reduced to €8,000. If the player is a free agent, BTA will manage the entire athletic career, including promotion and representation to national and international sports clubs.

2. Internal Synergy with Sports Facilities
We offer a full-scale intervention for a team, directly within the hosting facility, applying our proven training model that ensures strong technical and mental development.

Fee: €60,000 per year, per team - Minimum duration: 2 years. Payment: €10,000 per year in two biannual installments. The remaining balance will be paid only if the objective is achieved; otherwise, the outstanding portion will not be required.Facility requirements: Availability of a gym. At least 3 training sessions per week, 2 hours each

3. External Synergy with Sports Facilities
In this model, BTA serves exclusively as a high-level training academy. All economic, organizational, and time-related costs are borne by BTA.

Compensation: 90% of the athlete’s registration value

This solution allows partner structures to benefit from BTA’s expertise with zero initial cost, while BTA fully manages the training and promotion of the athlete.

An Honest Look. A Simple Question. We don’t pretend to step into worlds we don’t fully know. We prefer to watch from a respectful distance. But some questions, we believe, deserve to be asked.

How much time, money, and energy has been invested in Italian basketball over the past ten years? And what real return has all that effort delivered?

Maybe, if we read the story from this angle, a genuine conversation could begin. Not to criticize - but to truly understand. To go beyond words, beyond slogans.

At BTA, we believe in honest, reputation-driven communication. We aim to offer real talking points - so that you, as a thoughtful counterpart, can open the floor to a different kind of discussion. One free from clichés or polished phrases.

Only then can the ideas that Italian basketball truly needs come to light.

LET'S WORK TOGETHER

Claudio Ciceri
Coach, Trainer & Mental Game
P: [+39] 338 912 0541
email: claudio@chrisandaaron-bta.co.uk

Kevin Patterson
P: [+44] 7522 627 100
email: kevin@chrisandaaron-bta.co.uk

Countries our Players come from.

Time to act.

Privacy and Legal Policy

You become what you think

Your personal example

Social Responsibility

I used to think too much before doing stuff, but when you put your brain away, intuition comes into play and some unplanned stuff starts to happen. I was told I have broken all the rules of basketball, that I don’t get involved with the game plan. But if I work on myself, I get to make a choice. That’s the difference.

I find that thoughts are physical sensations, and physical sensations are thoughts. They are inseparable. We get one body, and the way that we tune it, and move it, and care for it ultimately decides how we see, and are, and think, and act in the world. If you know exactly where you’re going, or what you’re making, then you’re not going to create anything new or pioneering.

Basketball Training Academy